BBVA Recommends Wealthy Clients Allocate Up to 7% in Cryptocurrency Investments
Big news from the banking world! Spanish banking giant BBVA is telling its wealthy clients to dive into cryptocurrencies, recommending they put 3% to 7% of their portfolios into digital assets like Bitcoin and Ether. Philippe Meyer, BBVA Switzerland’s head of digital and blockchain solutions, dropped this gem at the DigiAssets conference in London. It’s a huge sign that mainstream finance is warming up to crypto, despite its risky reputation.
BBVA’s been in the crypto game since 2021, offering Bitcoin trading in Switzerland. Now, they’re stepping it up, advising high-net-worth clients to embrace Bitcoin and Ether based on their risk appetite. Meyer hinted they’ll soon include other cryptocurrencies in their advice, showing BBVA’s growing confidence in the market. With Bitcoin hitting a record high in May 2025, it’s no wonder they’re bullish!
Here at One More Cent, we’ve noticed a trend: traditional banks like BBVA are bridging the gap between old-school finance and crypto. Our recent chats with local crypto meetups reveal excitement among investors, especially with BBVA’s Spain trading platform launching in 2025. But it’s not all rosy regulators still warn about crypto’s volatility, so caution’s key.
BBVA’s move could spark more banks to follow suit, making crypto a staple in portfolios. Want to stay ahead? Keep reading One More Cent for the latest crypto scoops!
